The 37th Annual ROTH Conference is one of the most insightful gatherings for investors and entrepreneurs. This year’s event was particularly meaningful for longtime attendee and business leader Shirin Behzadi, who experienced a full-circle moment as she watched BOMANI, a company she supports as a founding investor, advisor, and mother, take center stage as one of the few featured brands.
Behzadi has participated in the ROTH Conference for years, including serving as a panelist for the Consumer Companies Update, where she shared insights on consumer trends, private equity transactions, and board service. The conference has long been a place where ideas are exchanged, trends are explored, and meaningful relationships are built.
Attending as a guest this year, Behzadi witnessed BOMANI’s invite as an honor reserved for a select group of standout brands. BOMANI’s selection underscores the impressive growth of the brand and the dedication of its co-founders, Sam Madani and Amin Anjedani, along with Dustin Lester and their entire team.
For those unfamiliar, the ROTH Conference is more than just a traditional investment event. It brings together executive leaders from approximately 500 private and public companies across high-growth sectors including Consumer, Technology & Media, Sustainability, Healthcare, AgTech, and more. The programming features 1-on-1 and small group meetings, analyst-led fireside chats, and dynamic panels – all designed to foster connection and spark opportunity.
Beyond business, ROTH is rooted in relationships. Its blend of networking events, entertainment, and athletic charity initiatives reflects the culture of ROTH Capital Partners: one that is family-oriented, values-driven, and focused on long-term partnership and impact.
With a full-service platform offering capital raising, equity research, M&A advisory, and more, ROTH supports companies throughout their lifecycle. The firm is known for its highly collaborative team, many of whom have been with the company for over two decades.
For Behzadi, this year’s conference was a moment of reflection and celebration, a chance to reconnect with industry peers, revisit past contributions, and witness BOMANI’s journey from bold idea to featured brand.
