Blog
Shirin Behzadi
Board Member, Advisor
and Keynote Speaker
Blog
Understanding Your Core Values
In the complex and ever-changing landscape of leadership, a strong moral compass is essential. This compass is rooted in one's core values, the fundamental beliefs that guide our actions and decisions. Understanding and embracing your core values is not just a personal journey; it's a critical leadership skill that can...
Mastering Financial Fitness: A Guide to Cash Management for Business Growth
Growing a business is a complex endeavor that requires careful attention to various aspects of operations. One critical factor often overlooked is cash management. Effective cash management is not just about being good with finances; it's a strategic approach that can significantly impact your business's overall health and success. Cash...
Master Effective Communication: Ensure Your Message Lands Every Time
In the fast-paced world of entrepreneurship, clear and effective communication is paramount. Misunderstandings can lead to lost opportunities, decreased productivity, and damaged relationships. Here are some essential strategies to ensure your message resonates with your audience every time. The Importance of Effective Communication Effective communication is the cornerstone of any...
Back to Basics
For many years we enjoyed low-cost capital. As a result, many companies grew without having the pressure of applying basic and fundamental principles of building sound organizations. The ideas of “Growth at all costs!” or “Topline matters most!” were commonly subscribed to... and it worked. They didn’t just work, they...
Staffing, Layoffs, and Thoughtful Transitions
In an ever-changing business landscape, staffing decisions hold great importance. The way a business handles staffing changes has a significant impact on the entire organization. By adopting a wise and empathetic approach to staffing, an organization can demonstrate their commitment to employees and the overall success of the organization.Recently we...
Price Increases and Responding to Inflation
As inflation impacts businesses, devising a sound strategy for price adjustments becomes paramount. Companies must tread carefully, balancing the need for profitability with the goal of retaining satisfied customers. Embrace a pilot approach for price increases, starting with specific products or services to gauge customer reactions and market dynamics. This...
Business Strategy During A Recession
I faced one of the toughest challenges for our company during the Great Recession, which was greater than today's market uncertainties. Our company was in the home improvement industry, and the housing-led recession happened quickly, changing the layout of the home-owner industry at large. We needed to revisit our go-to-market...
Embrace the Power of Connections
Collaboration has become a driving force behind innovation and success, and the ability to connect with like-minded individuals and organizations opens the door to endless possibilities. As an industry leader, I have had many opportunities present themselves to me through collaboration. But, where can we find these collaboration opportunities? And...
The Value of Empathy and Open Communication for Corporate Leaders Today
The journey toward success isn’t always easy… I'm constantly inspired by those who believe in their vision and use their voice and create growth and positive change. These visionaries, the business leaders, are the ones who hold the reins to guide their companies toward success. Embracing these fundamental business tips...